Future of Marketing without Cookies

Cookies are convenient. They remember where you’ve been. They remember your preferences. They identify you. They keep you logged in. But at the end of the day, a cookie is just data. It tells the server who you are. It tells where you have been. It tells what you like. It tells what you don’t… Continue reading Future of Marketing without Cookies

46 Ways to Drive Traffic to Your Website

One of the common questions I get is “How to increase my website traffic?” And my answer is this – there isn’t one single method to drive traffic to your website. There are numerous ways to do that and it depends on what you sell, your budget and how you want to do it. So… Continue reading 46 Ways to Drive Traffic to Your Website

Advantages of Outsourcing Your Next Website Development

Every business, sooner or later, finds itself at this crossroads — whether to keep the website development in-house or outsource it. It seems like a simple question to answer at a glance. But when you indeed find yourself in the position to make a decision, you realize its intensity and importance. Outsourcing web development has… Continue reading Advantages of Outsourcing Your Next Website Development

Website Redesign: Best Practices And Checklist For A Successful Revamp

There could be multiple reasons for a company to look at website redesign—from undergoing a merger, or acquisition, to new leadership, to a change in business line, to a change in technology, to incorporating digital transformation in your company. It is a big decision, as all levels of management are involved, and whatever you do… Continue reading Website Redesign: Best Practices And Checklist For A Successful Revamp