Hello, I’m Neeraj 

Marketing professional and the founder of StepToInbound.

I talk about marketing as a career choice and productized services here. Subscribe to get my free course and tips.


I create Products




I market Products


I have been working with global companies specifically in software since 2010. Some of the companies I have worked with…

Latest Posts

Software for Selling Productized Services Online

Software for Selling Productized Services Online

Most service-based businesses are difficult to scale with the same scope of work and the target market. However, productizing a service helps in growing a business efficiently and increasing the capability of the company. You can bag more customers and spend time on...

What Is A Productized Service

What Is A Productized Service

As a freelancer or a consultant, have you ever wondered, “How can I scale up my business and bring in more revenue with what I currently do?” Well, productized services are your best bet. You can grow your business into an asset that you market as a product. So, What...

How to Productize a Service

How to Productize a Service

Are you offering similar types of services time in and time out? Well, then you can productize it! Unlike popular opinion, all services can be productized, even creative ones. If your scope of work for a specific service takes a ‘finite’ amount of time, then it means...